In a recent newsletter, we asked the question “Who’s minding the acronym store?” The major point there was that our industry has a most confusing habit of reusing the same combinations of letters for ...

Communication has evolved to reflect the rush of daily life. People are in a rush to communicate, write and read and as such, instant communication and busy schedules, abbreviations in emails have ...

Acronyms are the language of digital. Whether you're an industry veteran or just diving into digital marketing, you'll find them everywhere. English is probably the most acronym-heavy language, and ...