Flip the script.

This is the second in a three-part series on using AdWords Scripts. In the first part we covered how to read scripts. In part two, we go beyond the very basics and look at some of the issues that new ...

Repetitive tasks can take up an inordinate amount of time and energy for in-house PPC managers and drain the profits of an agency. One of the best ways to deal with these is to start automating these ...

Around 9% of today's most popular websites deployed or are deploying anti-adblock scripts in an effort to maintain advertising revenues and fight off the rise in the adoption of ad-blocking extensions ...