Advertisers must migrate to Google’s new Merchant API or risk Shopping and Performance Max campaigns stopping altogether.

Advertisers who don’t migrate to the Data Manager API risk broken conversion tracking when Google tightens Ads API data rules ...

Ads APIs aren’t just for social media networks anymore. Tuesday marked the launch of Roku’s Ads API, which feeds directly into the company’s self-serve Ads Manager. The new free-to-use toolkit will ...

Google Ads has released a major version release for the Google Ads API, version 17. Version 17 includes preparation for resource usage policy changes, page size changes, batch reporting changes, more ...

Advertisers are set to benefit from enhanced campaign management and performance thanks to the new features on Google Ads API V14. Google Ads API version 14 has been rolled out with several major ...

SAN JOSE, Calif.—Roku has launched Roku Ads API, a fully open, self-serve developer platform for connected TV (CTV) advertising. The Roku Ads API gives developers direct access to Roku’s first-party ...

Google Ads is experiencing some technical difficulties, although their ad status dashboard indicates that all is currently fine. The issue is somewhat significant in that even Microsoft Advertising is ...

GraphEffect “has it all” on the Facebook platform. Or almost. The company holds three of Facebook’s four badges (Ads, Pages, Insights) and was recently named one of Facebook’s 12 Strategic Preferred ...

Microsoft is introducing a new ads for chat API solution that enables publishers, apps and service providers to pick the ad formats they believe best support their native chat experiences. The tool ...