You know what's so great about paint? There's no rules. They have laws restricting nearly everything else you do to your car: how low you lower it, how high you raise it, how fast you drive it, how ...

BLOOMFIELD HILLS, Mich. — smart USA Distributor LLC has introduced a new program that lets fortwo owners customize their rides through an "unlimited palette" of paint color options and various body ...

Chase Bierenkoven is a gearhead and writer based in Denver, Colorado. As the family lore goes, Chase's first word was "truck." Cars have been a problem ever since. By 16, Chase was spending his ...

The famous Henry Ford’s “A customer can have a car painted any color that he wants so long as it is black” still holds water today, even though modern technologies allow cars of today to be ...

Watch as the transformation of a classic car engine unfolds with a bold new color choice. Learn about the impact that customizing the engine’s appearance can have on the overall style of a timeless ...

Tesla has launched a new software update that lets owners customize the color of their vehicle in the user interface, allowing customers with after-market wraps or new paint jobs to color match their ...

To get to Rolls Royce’s New York “Private Office,” a VIP design studio for bespoke projects, a customer must make their way to an unmarked building in lower Manhattan. Then they’ll take the elevator ...