Creativity, like all forms of progress, doesn’t just happen. It needs to be cultivated and developed. And it requires a certain way of looking at the process and results. One of the most prominent ...

By integrating AI tools into our workflows, we’re able to deliver smarter, faster, and more bespoke content that aligns ...

In today's competitive hiring market, job candidates are constantly seeking innovative ways to stand out from the crowd and make a lasting impression during the interview process. While a polished ...

For much of our lives, we are predisposed to look for a single solution to a single problem (e.g., What is 2 + 2?). We have been “brainwashed” to think that for every problem, there is one and only ...

Researchers from Brock University and McGill University published a new paper in the Journal of Marketing that shows how marketers can leverage strategic thinking to create advertising that increases ...

The New York Times’s OpenAI lawsuit could put a damper on AI’s 2024 ambitions The New York Times claims OpenAI and Microsoft used its content to train core models without permission or compensation.

Grow your Instagram organically using free strategies like optimized profiles, Reels, hashtags, engagement, collaborations, and consistent posting.

You're currently following this author! Want to unfollow? Unsubscribe via the link in your email. Follow Kathleen Elkins Every time Kathleen publishes a story, you’ll get an alert straight to your ...

Smart Bidding and Meta’s delivery systems have leveled the field. To scale PPC, fix creative fatigue, increase asset volume, and test faster.