The move aims to ensure that depictions of fluoride toothpaste quantities on Crest packaging align with guidance for children.

CINCINNATI--(BUSINESS WIRE)--Eighty-five percent of consumers want whiter teeth but only 40% are satisfied with the whitening results from toothpastes available today 1. Crest, the #1 toothpaste brand ...

Score better than free Crest toothpaste and Oral-B this week at Walgreens! Walgreens has select Crest and Oral-B on sale $3.50 to $4. Buy 2 and you'll score $4 in Register Rewards. Open up your app, ...

WASHINGTON, April 4, 2024 — Until the mid-20th century, toothpastes were little more than pleasant-smelling abrasives. But in 1955, the introduction of Crest toothpaste brought fluoride chemistry to ...

The agreement with Proctor & Gamble mirrors last year's settlement between the state and Colgate-Palmolive.

Those little blue microbeads in your Crest toothpaste may be getting stuck in your teeth and gums, prompting dentists to ask toothpaste manufacturers for a change. The tiny scrubbers contain the ...

Procter & Gamble, marketer of top-selling Crest toothpaste, for years has had that ”gleam” in its eyes at the toothbrush market. In 1977, Procter unsuccessfully tried to buy the Reach toothbrush when ...

People use toothpaste to thoroughly clean their teeth and make their mouth smell fresh but those who use Crest toothpaste may be getting more than a clean and sparkling white smile. Dental hygienist ...