Crises happen when they are least expected, which is why every organization should have a crisis communication plan in place. Crises communications refers to information that is shared when an event ...

When a corporate crisis strikes, executives need a strategy for discussing the matter with employees, customers, and the public. But unless information about a crisis is shared in a careful, planned, ...

Which came first, the classroom or the disaster? It doesn’t matter. They are interwoven and interdependent in a constant cycle of learning, executing, and learning more. Wash. Rinse. Repeat. I reached ...

Florida State University used effective crisis communication during a mass shooting, including a rapid messaging system and a safe word for first responders. Open communication about the victims and ...

In today’s tumultuous landscape, the rise of misinformation and disinformation during disasters poses a significant challenge to effective crisis communication. The recent response to Hurricane Helene ...

The question is no longer whether, but when your organization will suffer a consequential cyber incident. A crisis communications plan is mandatory to protect your business. Incident response isn’t ...

Trust remains the industry’s most valuable asset. But trust cannot be protected through operational excellence alone. It ...

As the real-life impact of the CrowdStrike and Microsoft outage continues to unfold, one thing is clear: building crisis communication strategies is an essential part of leadership. It’s a step that ...

In an ideal world, a crisis would make an appointment. It would announce its imminent arrival several weeks in advance, giving organizations plenty of time to understand its potential impact and ...