The current COVID-19 situation seemingly has provided a sudden glimpse into a future world, one in which digital has become central to every interaction, forcing organizations to further up the ...

The entire study of customer behavior is dedicated to examining the factors and motives that form purchase decisions, as well as the emotional, mental, and behavioral responses and influences these ...

The ability to successfully navigate shifts in consumer behavior is critical for businesses today. With technology and trends changing on a constant basis, tracking consumers’ responses to emerging ...

As consumers, we’re used to being asked to rate our customer service experiences. Just think of the last time you called your internet provider when your connection went out or a delivery company to ...

The customer service industry is especially ripe for situational passive aggressive behaviors in that service professionals are expected to demonstrate hospitable behaviors at all times. When faced ...

What if your SEO strategy could predict what customers want before they even search? The shift from keyword-centric to behavior-driven SEO is important. When you understand why people search, not just ...

Opinions expressed by Entrepreneur contributors are their own. Startups are synonymous with innovation. In this fiercely competitive market, they must constantly come up with innovative ideas. However ...