A new apparel push shows how Formula 1 is shifting toward affordable merchandise to convert younger fans into long-term ...

The limited-edition capsule combines 2000s football with Formula 1 style.

Audi has launched a Miami-inspired limited-edition adidas collection ahead of the Formula 1 race weekend at the Hard Rock ...

Inspired by the iconic 2006 Teamgeist design and vibrant Miami sunsets, the crossover capsule brings World Cup heritage to ...

Add Yahoo as a preferred source to see more of our stories on Google. After announcing a new partnership in January, Adidas and the Mercedes-AMG Petronas Formula 1 Team have launched their debut ...

Tommy Hilfiger has become one of the famous faces to embrace Formula 1. Over the years, he’s sponsored several high-profile ...

Disney is going full throttle into Formula 1. As part of the newly announced multi-year “Fuel the Magic” collaboration between the two global powerhouses, Disney Store is debuting its first F1-themed ...

Add Yahoo as a preferred source to see more of our stories on Google. Ahead of the 2026 race season, Disney and Formula 1 have announced the continuation of their multi-year “Fuel the Magic” ...

As the pinnacle of motorsport, Formula 1 has long been associated with glitz, glamour and glory — and, more often than not, impossible moments. Timed to the celebration of the sport’s 75th anniversary ...