As a squishy collector, there are more than just Needoh Nice Cubes out there.

Eat your plushy heart out, Labubu — there’s a new hot toy in town. NeeDoh is a line of squishy, brightly colored toys made by ...

NEW YORK (CBSNewYork) -- The latest toy craze fits in the palm of your hand. It's gaining popularity among children and adults alike, and it isn't just used for fun. There's the Fidget Spinner, which ...

NeeDoh squishes have taken over social media, sparking an in-person hunt and demand for the toys that the brand's leadership says is unprecedented.

Getting your Trinity Audio player ready... The newest fidget craze is popping toys. Adults and kids all over the world have been buying up this endlessly reusable version of a longtime favorite fidget ...

First there were the fidget spinners, then the squishies, then the pop toys, then the faux game controllers, bendable this-and-thats and a number of other hand-held items that my kids could manipulate ...

Add Yahoo as a preferred source to see more of our stories on Google. According to the neurodiversity experts at Understood.org, “Most young kids can’t sit still for long periods of time.” Quieting ...

Have you ever wondered why some people naturally fidget when they are engaged in a task? It turns out there’s a scientific explanation. Fidgeting is a common behavior driven by a combination of ...

The fidget spinner craze has been sweeping elementary and middle schools. As of May 17 every one of the top 10 best-selling toys on Amazon was a form of the hand-held toy people can spin and do tricks ...

From quiet shelf to frenzy: How NeeDoh mania transformed an Alton toy store ...