Forbes contributors publish independent expert analyses and insights. I write about how to grow retail and ecommerce in the age of Amazon. Dec 20, 2017, 08:09am EST Dec 20, 2017, 10:04am EST This ...

AR-enabled shopping is expanding again today. This time, online furniture retailer Wayfair is introducing an augmented reality feature in its mobile app for Android that will allow customers to ...

Target has been introducing high-tech ways to shop for months, including real-time maps of its stores and a Pinterest-powered visual search tool. Now, it has added an augmented reality feature to its ...

After hours of searching online for the perfect living room sofa, you finally found that gorgeous tufted velvet design you were looking for. You eagerly click "purchase" on your dream couch, only to ...

Company deploys the Marxent® 3D Room Designer with Photo to Floorplan™ to provide virtual room planning for customers SAN DIEGO--(BUSINESS WIRE)--Jerome’s Furniture, Southern California’s renowned ...

Augmented reality got a major boost from the wildly popular Pokémon Go and now it looks like it could get another one at retail stores. A shopper could use augmented reality to help them picture a ...

Pinterest is expanding its augmented reality “try on” feature to home furniture. With the update, users will be able to preview how furniture and other home decor will look in their space. The company ...

The coronavirus pandemic has made consumers more judicious about leaving their homes, which means e-commerce is more important now than ever before. Consumers are shopping with purpose, often doing ...

For almost as long as Ikea has designed and manufactured assemble-it-yourself furniture, the Swedish company has let technology inform its business. It incorporated wireless charging into its ...

Adam Pickard is a big fan of Ikea’s augmented reality app that lets you try out furniture in your home before buying it. But Pickard apparently thought a smartphone could be just as useful during the ...