A new line from Mattel lifts six of the dolls out of their historical contexts and drops them into contemporary fashions.

The dolls that Gen X and younger kids grew up with are getting a makeover for their 40th birthday.

American Girl's redesigned historical dolls spark fierce backlash from longtime fans who say the modern makeover "ruins the whole point" of the beloved toys.

American Girl's Historical dolls got a makeover to fit in with the brand's "Modern Era," with the iconic Samantha Parkington becoming a "trendsetter." See how the new dolls look.

Mattel says the “modern-era” versions of the beloved American Girls are “meant to celebrate the original historical characters in a different form.” Millennials say they’ve gone too far, making them ...

The Transformers have been one of the biggest fictional robots in the history of fiction, with the war between Optimus Prime’s Autobots and Megatron’s Decepticons, and with future movies and ...

Hasbro’s Easy-Bake Ovens are getting a masculine makeover fifty years after the toy was introduced, thanks to a market-savvy thirteen-year-old girl in New Jersey who wanted to buy her little brother ...