Forbes contributors publish independent expert analyses and insights. Kristen Bousquet is an influencer and creator monetization coach. As the creator economy has been booming, YouTube has remained ...

If you’re running video ads on YouTube, you know there are a lot of factors to consider. But one of the most crucial elements is often overlooked: where your ads actually show up. This article ...

YouTube is a cornerstone of paid video advertising, offering unparalleled reach and creative possibilities. But for marketers, it’s also one of the most challenging platforms to measure effectively.

Learn how to easily create and setup a new or second YouTube Brand Channel Account in this no-nonsense tutorial (NEW 2020 method!). You can choose if you want to make a personal or open a brand ...

Writing, shooting, editing, marketing—being a YouTuber is a full-time job, and like any occupation, you should expect to get paid. But where will your revenue come from? And how can you increase it?