Companies that regard integrated marketing communications as a management function can organize the various marketing and communication activities under one leadership. The marketing communications ...

Unlock the full InfoQ experience by logging in! Stay updated with your favorite authors and topics, engage with content, and download exclusive resources. In this episode, Thomas Betts chats with ...

Add Yahoo as a preferred source to see more of our stories on Google. MILAN — There are a few certainties that the pandemic has brought, one being that companies big and small are required to make a ...

Data integration is increasingly critical to companies’ ability to win, serve and retain their customers. Enterprises face increasing data integration challenges, primarily due to the growing volume ...

Festo’s Eric Rice explains two commonly used concepts “(software-defined automation” and “function integration”) in simple terms before contextualizing how Festo applies these concepts. The goal of ...