Brick heads out there who have a huge stash of random LEGO pieces—probably in some sort of large, plastic container in the closet—have a new creativity aid at their disposal; at least if they have an ...

Well, that’s exactly what Brick My World offers. This innovative app is here to make custom Lego creation fun and accessible for everyone, whether you’re a seasoned builder or just getting started. By ...

Following a demo earlier this year at WWDC, LEGO today launched the LEGO AR Playgrounds app for iPhone and iPad [Direct Link]. The app uses ARKit to place digital LEGO characters and blocks into ...

A new LEGO AR experience hits the app store soon. LEGO AR-Studio offers six virtual sets that tap into the popularity of games like Pokemon Go by coming to life on your table and living room floor.

Take a look at the latest promotional video for the upcoming LEGO AR App developed by Bricks AR. Players will be able to build and design singular structures or sprawling cities courtesy of the LEGO ...

Lego is on the verge of rolling out another augmented reality app for iOS, with this one fulfilling ARKit-related promises made at WWDC in conjunction with a few sets — and more likely to come. The ...

Creationary! And if that weren't cool enough, it's FREE! Incase you haven't heard of this miraculous game, it's basically the same as Pictionary, that game where you get a word, have to draw it, and ...

LEGO's new SMART Play System blends embedded electronics, sensors, and wireless tech into the familiar classic bricks, ...

The Lego Group and Universal Music Group (UMG) have partnered to launch Lego Vidiyo, a video-making app and associated products aimed at children aged 7 to 10, per an announcement. Children can direct ...