One of the nation's biggest advertisers will use the most-watched TV event of the year to focus on just a sliver of its ...

Vibe.co explains TV advertising costs, covering CPM and CPP models, local vs. national pricing, and the impact of emerging media formats.

In most years, a graph of annual local TV ad spending is about as predictable as an electrocardiogram of a reasonably healthy patient in a doctor’s office. Revenue spikes upwards on even-numbered ...

Casting a series of TV commercials for a local Credit Union, they will feature, b-roll of shopping and having fun, some heart felt moments such as buying a new home, a first car, and a new baby on the ...

Since 1989, the Houston Press has been the city's first free major arts, news and entertainment weekly. Today, it continues as an independent daily online publication to bring best in class reporting ...