The pandemic has put a renewed focus on local markets. Here is how organizations can adapt their tactics to thrive in this period of localization. Multinational companies have capitalized on the ...

Project managers should realize the significance of proper service localization: translators alone are not enough to go global. Here are the reasons why. Creating and controlling a large project is ...

Over on the company’s community site, Capcom Director of Localization, Peter Fabiano, has written a blog post detailing how he runs Capcom’s localization department and some of the challenges faced ...

How do today’s major global brands develop a digital presence and compete organically in local markets throughout the world? It’s called glocal. No, that’s not a typo – glocal is a sophisticated ...

Mechanical engineering PhD students Micah Prendergast (left) and Greg Formosa (right) prepare the Endoculus, a robotic capsule endoscope, for a demonstration. Photo credit: Glenn Asakawa/CU Boulder ...

In today's interconnected world, going global is increasingly key for growth. But those CMOs who simply translate their website or marketing materials aren’t doing enough to engage new, overseas ...