In today's fast-paced world, QSRs have become a staple for many consumers seeking convenient and affordable meals. To foster customer loyalty and drive repeat business, these restaurants have ...
In 2026, more brands will adopt a holistic incentives marketing approach, uniting loyalty program management and personalized ...
Credit card issuers and companies in the payments ecosystem have long struggled with addressing the issue of customers’ accrued rewards points. Much like unredeemed gift cards or airline miles, reward ...
Loyalty programs make that possible. They empower loyalty marketers to build meaningful relationships, gather rich insights ...
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Loyalty programs are 'ground zero' as companies turn them into 'data-harvesting machines' — why this should concern you
The long-standing model of mutual benefit is rapidly disappearing ...
Loyalty is a habit. Most repeat behavior comes from habit or convenience, not brand attachment. Programs mask problems. Points-based loyalty programs often cover for weak experiences or lack of ...
Heightened expectations backfire. Loyalty members expect better service and react more strongly when brands fall short. Unmet expectations can harm brand equity. Perks can backfire. Loyalty rewards ...
DUBLIN--(BUSINESS WIRE)--The "Brazil Loyalty Programs Market Intelligence and Future Growth Dynamics - 50+ KPIs on Loyalty Programs Trends by End-Use Sectors, Operational KPIs, Retail Product Dynamics ...
In time for holiday shopping, shoe retailer Snipes launched its first U.S. loyalty program to build community for consumers and increase lifetime value for the business, said Chief Marketing Officer ...
Ponant's Le Laperouse. The Ponant Yacht Club offers discounts tied to the number of cruises taken. Photo Credit: Courtesy of Ponant Whether it's collecting Starbucks stars to redeem free coffee or ...
DUBLIN--(BUSINESS WIRE)--The "Japan Loyalty Programs Market Intelligence and Future Growth Dynamics - 50+ KPIs on Loyalty Programs Trends by End-Use Sectors, Operational KPIs, Retail Product Dynamics, ...
This isn't a new loyalty program for Hotels.com, but a double-edged feature that may be attractive. The former book 10 nights and get one night free was very popular, but likely too expensive for the ...
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