Fast-fashion companies like H&M are embracing "digital twin" technology, or lifelike AI replicas of real human models, to power their marketing and design strategies. As The Conversation reported, H&M ...

Forbes contributors publish independent expert analyses and insights. Fashion modeling is experiencing significant technological disruption as AI platforms evolve from simple model generation into ...

“There’s a practical reality agencies and the industry have to face: that older women have the purchasing power to buy the ...

Fashion models are contending with how to stay ahead as major brands experiment with artificial intelligence-generated models and digital “twins” of real models. Some models are digitally cloning ...

Google, ever eager to lean into generative AI, is launching a new shopping feature that shows clothes on a lineup of real-life fashion models. A part of a wide range of updates to Google Shopping ...

Frederick Wiseman’s 1981 documentary looks at the craft and toil that underlies the glamourous world of modelling ...

A Wigan community organisation says its much-loved fashion show will be even bigger and more inclusive this year.