Startup founders often face decisions when seeking media coverage. Traditional public relations firms typically charge monthly retainers with variable outcomes. Meanwhile, some newer agencies offer ...

Fleet Street launches a placement-led digital PR model replacing traditional retainers with fixed-scope placements.

Next Gen PR Agency Promotes New AI-Driven Approach to Ensure B2B Brands Remain Visible and Credible in the Age of Artificial Intelligence (AI). Founded in late 2000, Ripple Effect Communications was ...

Opinions expressed by Entrepreneur contributors are their own. Public relations (PR) agencies and firms have long been instrumental in shaping the public image and reputation of their clients.

As Japanese companies face growing pressure to expand internationally and navigate increasingly complex stakeholder environments, the role of communications is undergoing a quiet transformation. At ...