Moore, a leading constituent experience management (CXM) company, is proud to announce a significant expansion in its production personalization capabilities. Through expanded investments in ...
Direct mail sometimes gets treated like a marketing strategy straight out of the Stone Age, but it continues to be successfully used - even in a digital world. Among many marketing professionals, it ...
Integrating direct mail with digital technologies to improve response is a strategy gaining momentum for many direct mailers looking to drive better ROI while cutting down on the heavy burden of ...
RollWorks, a B2B growth platform and a division of AdRoll Group, struggled in the past to align numbers from its sales and marketing teams to ensure successful lead nurturing. In an upcoming webcast ...
Lob.com Inc., the maker of a direct mail platform undergirded by data analytics, announced today that it is now available on Salesforce.com Inc.’s AppExchange under a partnership with developer Veezla ...
Alyce’s AI-powered gifting platform aims to help sales and marketing teams execute personalized direct mail and swag programs at scale to drive pipeline within top accounts. The Alyce Marketplace ...
At a time when consumers are bombarded with digital communications, the humble direct mail campaign can be a powerful way to stand out and make meaningful connections with your business's target ...
A 30-year veteran of the direct mail and digital industries, Lori joined NaviStone in 2016 as the Chief Revenue Officer. Direct mail. Who doesn’t love it? Sure, we’ve all gotten junk mail and would ...
Research supports what many marketers already believe—traditional direct mail is making a comeback. Not only that, more than half (51 percent) of all marketers using direct mail campaigns are actually ...
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