The USDA’s Food Safety and Inspection Service is continuing its sampling plan and has published updates for the 2025 fiscal year. The plan is designed to leverage technological and sampling advances ...

It would be intuitive to think that companies in the business of providing product samples to consumers on behalf of consumer brands and retailers would have been largely upended by the Covid pandemic ...

We can all agree that there are few marketing techniques older than sampling. Distributing samples has always been an incredibly effective way for brands to convert new customers and gain attention in ...