Melody is ready for prom. She steps one foot forward through the slit of her burgundy dress to show black strappy heels as she poses for photos on a balcony. Her long brown hair and a sparkly choker ...

This is Halloween, this is Halloween! And sure, the date of the spooky holiday never changes, so there's really no excuse to not be ready, but that's usually how it goes. In fact, I never know what ...

2018 may have been ruled by all things Black Panther and Riverdale, but this year's Halloween festivities might feature a few costumes inspired by pop culture past. YouTube is filled with beauty ...

How many times have you sat down to watch your favorite beauty personalities on YouTube only to think to yourself, “When would I ever be able to wear this look?” Artistic takes on makeup trends can be ...

Let's be honest: you're not always in the mood to go full glam when you're just going to work or lunch with friends. Learning how to blend the concealer into bare skin can be a little daunting at ...

Beauty is currency and can enhance one’s social capital — and the way we consume digital beauty content constantly evolves and changes. It seems like TikTok is largely the platform of choice for ...

Sometimes, you wish you could walk in the shoes of a Disney princess. Who wouldn't want to befriend adorable animals, sing whenever your heart desires, and live that happily every after kind of life?