New research from BrightEdge shows that Google AI Overviews, AI Mode, and ChatGPT recommend different brands nearly 62% of the time. BrightEdge concludes that each AI search platform is interpreting ...
Study Breaks Down Differences in Results Between AI Search Engines Like ChatGPT and Google New York City, United States – December 2, 2025 / Search Atlas / Analysis of 18,377 query pairs shows ...
Jon covers artificial intelligence. He previously led CNET's home energy and utilities category, with a focus on energy-saving advice, thermostats, and heating and cooling. Jon has more than a decade ...
BrightEdge’s latest research shows that Google’s AI Overviews are now appearing in ways that reflect what BrightEdge describes as “deliberate, aggressive choices” about where AI shows up and where it ...
For years, optimizing content meant focusing almost entirely on Google and other traditional engines. But with the rapid rise of generative AI chatbots – tools that don’t just link but summarize – ...
AI search engines are gaining traction and may surpass traditional search engine use in just three years. SEO strategies need to evolve for businesses to remain visible in AI-generated search ...
“We’re witnessing the emergence of a parallel information ecosystem,” said Manick Bhan, Founder and CEO of Search Atlas. “While traditional SEO focused exclusively on Google rankings, our research ...
Analysis of 18,377 query pairs shows retrieval-based AI systems like Perplexity achieve 43% domain overlap with Google, while reasoning models like ChatGPT cite only 21% of the same sources Search ...
The comprehensive study of 18,377 semantically matched query pairs reveals that AI-generated answers cite fundamentally different web sources than those appearing in search engine results pages (SERPs ...