With nearly two decades of retail management and project management experience, Brett Day can simplify complex traditional and Agile project management philosophies and methodologies and can explain ...
LONDON--(BUSINESS WIRE)--Infiniti Research, a global market intelligence solutions provider, has announced the completion of their new consumer segmentation engagement on the food packaging industry.
LONDON--(BUSINESS WIRE)--A renowned market intelligence solution provider, Infiniti Research, has recently announced the completion of their latest market segmentation strategy for a food industry.
Marketers might not know it, but their segmentation and persona strategies might be hurting them. The urgency of customer needs should drive segmentation strategies, but most companies take a flawed, ...
Editor’s Note: The SCM thesis Enhancing Supply Chain Operating Models Through Segmentation was authored by Ibrahim AlArfaj and Yalcin Arslan and supervised by Dr. Özden Tozanlı. For more information ...
The pandemic has been a huge reset of our times. The historical understanding of customers and their segments is undergoing change. In fact, I'm finding that new-age customers are multilayered and ...
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