People don’t know what they want until it’s shown to them, as the late Steve Jobs once said. This philosophy is the reason behind cloud-based IT automation vendor ServiceNow’s current expansion from ...

Phil Goldstein is a former web editor of the CDW family of tech magazines and a veteran technology journalist. He lives in Washington, D.C., with his wife and their animals: a dog named Brenna, and ...

Diageo has gone live with an implementation of ServiceNow to automate IT services, as part of a global transformation. ServiceNow will provide cloud-based IT service management to support the beverage ...

ServiceNow has been successful thus far in executing a classic land-and-expand strategy. First, it built a best-of-breed SaaS solution for IT service management, or ITSM, based on being modular and ...