As part of the ongoing digital promotion of its Spanish Sizzler pizza, Domino’s has launched a campaign centred on mobile QR (quick response) codes embedded within ‘outdoor’ video game environments.

What is a QR Code? A quick-response code (QR code) is a type of barcode that contains data for a locator, an identifier, and web tracking. QR codes have been around for a long time. They were first ...