Miami Beach has a new video telling spring breakers to stay away again this year and, if last year is any indication, it’ll work. If you haven’t seen it — it’s on social media, mainly — the ad spoofs ...

The city of Miami Beach has launched a reality TV-style ad campaign urging revelers to stay away or have “the worst spring break ever”— complete with endless rules and buzz-killing police crackdowns.

A new reality show-themed Miami Beach marketing campaign seeks to discourage spring break visitors. City of Miami Beach The city of Miami Beach released a marketing video Tuesday in which actors ...

The mayor of Miami Beach, Florida, said that a viral reality TV-themed public service announcement helped the city drastically reduce spring break crime for the second year in a row, leaving residents ...

People walk along the sidewalk on Ocean Drive during spring break 2024 in Miami Beach on Mar. 15, 2024. D.A. Varela dvarela@miamiherald.com Miami Beach has a new video telling spring breakers to stay ...