Add Yahoo as a preferred source to see more of our stories on Google. A lined-up collection of payment or loyalty cards - Irik Bik/Shutterstock You probably like saving money at the supermarket, right ...

In time for holiday shopping, shoe retailer Snipes launched its first U.S. loyalty program to build community for consumers and increase lifetime value for the business, said Chief Marketing Officer ...

Panera has been a pioneer in digital innovation, having launched its MyPanera loyalty program nationwide in 2010. Sixteen ...

The future of loyalty is a frictionless flywheel that gains momentum with every joint success. Stop incentivizing purchases and start enabling program members’ success. Loyalty programs work best when ...

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Loyalty programs make that possible. They empower loyalty marketers to build meaningful relationships, gather rich insights and create lasting emotional connections, all while staying fully compliant ...

Royal Caribbean Group is about to make travel loyalty more rewarding for cruise vacationers as it moves to simplify and unite the loyalty experience across its cruise brands. While each of its cruise ...

Customer loyalty programs have become a staple of brand marketing, promising to reward repeat customers and boost lifetime value. A recent survey of U.S. consumers found that 63% make purchase ...