Gary Illyes says faceted navigation and action parameters dominate Google’s crawl waste, trapping bots in infinite URLs and ...

Google search ranking factors can gain and lose prominence over time. A factor that carried a lot of weight with Google years ago may not carry much at all in the present day. A website’s URL is an ...

A year ago, I reported that the Google Search Console's URL inspection tool can show a nofollowed link as the referring page. But it also seems that the URL inspection tool can also show non-linked ...

Google’s John Mueller answered a question about removing hacked URLs that are showing in the index. He explained how to remove the sites from appearing in the search results and then discussed the ...

Google released a video on the SEO impact of making URL structure changes to your site. In short, John Mueller, a search advocate at Google, said these URL changes are “not that simple for search ...