Join our daily and weekly newsletters for the latest updates and exclusive content on industry-leading AI coverage. Learn More In mobile games, 96 percent of players don’t pay any money for game ...

Tony Parisi, Unity’s Global Head of VR/AR Brand Solutions grabbed me after our panel on food tech at the NY Food Festival to tell me about an upcoming announcement of a special project he’d been ...

Roku has announced a strategic product and commercial partnership with Unity, a platform for creating and operating real-time 3D (RT3D) content, to help mobile app businesses easily expand their app ...

Day one in-app purchases grew 52% in 2020, while mobile game ad revenues increased 8%, Unity's latest gaming report showed, particularly looking at the impact of COVID-19 on players' usage. The report ...

Posts from this topic will be added to your daily email digest and your homepage feed. In protest, 19 companies have disabled Unity’s ad monetization in their games. In protest, 19 companies have ...

In September last year, the popular game development platform Unity announced that it intended to start charging an installation fee to its users. The runtime fee was received extremely negatively by ...

Unity, the company behind the ubiquitous Unity development engine, released its gaming report for 2023 and predicts an increase in mobile games, high-quality titles from smaller studios, and ...

Update: Unity’s CEO has now left the company’s employ, with immediate effect. The decision reflects the anger felt by developers about the original announcement. Mobile game developers who rely on the ...

Unity Technologies has added the ability to develop for Android and iOS games for free using its platform. Unity’s cross-platform development tools can be used to create games for a multitude of ...

The mobile app ecosystem has developed rapidly with greater penetration of smartphones and the increase in mobile gaming. Due to the pandemic, user engagement has risen rapidly as more users play ...