Jon covers artificial intelligence. He previously led CNET's home energy and utilities category, with a focus on energy-saving advice, thermostats, and heating and cooling. Jon has more than a decade ...

Master AEO vs. GEO for AI search. This guide helps small businesses get seen in AI Overviews and cited by LLMs to drive leads ...

For most of the internet era, online searches worked like menus. You typed a few words into a search engine like Google or ...

Recently, there’s been discussion – and some frustration – on social media about what’s being said (and who’s saying it) about SEO, GEO, and whatever comes next. Some of that criticism has been ...

Interview with Perplexity AI explains how AI Search works and provides insights into answer engine optimization ...

Crawlability is the ability for search engines to access and navigate your website’s pages. It’s what allows your content to be discovered, indexed, and shown in search results. Without crawlability, ...

AI search engines prefer clear E-E-A-T signals: A team with real faces, defined roles, education, certifications and ...