LOS ANGELES -- Let's say you sell telephone headsets or dental equipment or corporate videos and your daily responsibility is to "cold-call" -- to drum up new accounts on the telephone. Let's say you ...

Discover techniques to improve your cold calling strategy and effectively engage clients, boosting your business acumen and building long-lasting relationships.

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The cold call is dead, at least for smartphones. But the phone conversation itself hasn’t lost its value; only the path to it has changed. Apple and Google have now both introduced technology that ...