First, it’s helpful to provide the definition of a strategic plan. A strategic plan is a guiding, visionary document highlighting the specific goals and actions that differentiate an organization and ...

Consistent and thoughtful communication is crucial to keep donors engaged, make them feel valued, and lay the groundwork for ...

What SPS students learned from Melissa Fleming, UN under-secretary-general for global communications, about fighting ...

As Founder and Managing Director at The Agency, Arleigh works with leaders to amplify their company's story and drive measurable results. It’s no secret that strategic communications play an integral ...

Solid communication is the foundation of any successful business. Every employee needs to be on the same page as upper management when it comes to messaging, and that unified message needs to reach ...

Enhance your career with our online Graduate Certificate in Strategic Communication Management. In just nine credit hours, you can develop advanced skills in planning, executing and evaluating ...

The sudden onset of a crisis can pose an existential threat to your non-profit organization, especially since your reputation is your most ...

Strategic Communications ensures an integrated pipeline of brand journalism, internal communications and media outreach content that collectively lays the foundation for the University’s overall ...

Effective communication is at the heart of every successful organization, but the strategies used can vary significantly depending on business size, type, and goals. Whether you're running a small ...

Note: This article is the second in a series about how firms can successfully reassess and reimagine their business models. Read the first article here. Failure to plan is planning for failure. That ...

The Clinton County Community Foundation (CCCF) has officially approved its first five-year strategic plan, setting a bold, community-informed direction that will guide the Foundation’s work through ...

The Office of the Vice Provost for Strategic Communications and Marketing provides academic and research communications leadership to advance the strategic priorities of the Provost’s Office and ...