Despite being about twice the price of conventional offerings, value-added produce is becoming an increasingly popular choice for convenience-minded shoppers — and further growth opportunities abound.

Food and beverage startups that lack the space and equipment to get ahead have a new way to scale up production without outsourcing to the mainland. The Wahiawā ValueAdded Product Development Center ...

“Today it’s fashionable to talk about the New Economy, or the Information Economy, or the Knowledge Economy. But when I think about the imperatives of this market, I view today’s economy as the Value ...

Across African capitals and conference stages the phrase “value addition” has become a default near-mantra. Ministers promise industrial parks, donors fund processing lines, and trade negotiators ...

The Nigerian Export Promotion Council (NEPC) has revealed that the export of value-added products in the non-oil sector is ...

Discover how the Value Marketing Framework revolutionizes traditional marketing approaches by emphasizing value-added strategies. This innovative framework guides businesses in quickly and affordably ...