The retail advertising landscape is perpetually evolving, driven by the proliferation of smartphones and tablets, and the demand for access to rich content, social channels and videos on mobile ...

Whether it’s sponsored content, advertorials, content recommendation widgets, branded content or product placement, native advertising has been around for a long time. But for a supply-side platform ...

In her latest piece, the inimitable Shirley Marschall looks at why toenail fungus is the true measure of ad tech done badly… We've all been there. Browsing a high quality news site or app, reading an ...

Hearst launched its first native advertising campaign on Harper's Bazaar with Nordstrom promoting the latest UGG Collection to foster strong conversations between the publisher, brands and consumers.